200 Trailblazing Leaders in Women’s Health and FemTech

List compiled and blog written by Anja Streicher and Marija Butkovic

As the year comes to an end, as well as our FemTech Untapped program, we wanted to celebrate and highlight all the trailblazing leaders in Women’s Health and FemTech space who have been working hard in 2022 in improving the health and lives of so many with their innovative solutions and products.

Femtech and women’s health has come a long way since its early days in 2016 when Ida Tin coined the term ‘femtech’. And yet, as Rock Health reported, “despite the fact that women control 80% of healthcare decisions in the US and spend 29% more per capita on healthcare compared to men, the sector of digital health for women has only recently started to draw attention from venture capital investors. Only 3% of the 2,728 US digital health deals since 2011 have focused on women’s health.”

Despite the greater awareness around the need and importance of innovation in and for women’s health, there are still many areas that, undoubtedly, remain a taboo with a massive data gap. For example, did you know that, to this day, women are diagnosed on average four years later than men across 770+ diseases? Or that women are still more likely to die from a heart attack or react poorly to prescription drugs, and are consistently having their pain dismissed by doctors because their bodies are still a medical mystery. A study showed that 90% of women with chronic pain, felt the healthcare system has a gender bias.

This is why we at Women of Wearables decided to compile a list of all the amazing innovators, investors, researchers, entrepreneurs, and advocates who have made their mark in this space in 2022, making it more accessible, inclusive, and ultimately visible. Below is the list of 200 trailblazing leaders in the industry, in alphabetical order. 

Disclaimer: The list has been arranged in alphabetical order and not in rank. There are many more leaders who should be on this list and we’d like to encourage everyone to continue adding to it by posting in the comments. Also, in case you think we have missed someone or wish to suggest a correction, please drop us a line at hello@womenofwearables.com.


  1. Aagya Mathur, co-founder and CEO of Aavia

  2. Abigail Barnes, co-founder and CEO of Amulet

  3. Adonica Shaw, founder and CEO of Wingwomen

  4. Adriana Catalina Vázquez Ortiz,co-founder and CEO at Lilu

  5. Alessandra Henderson, co-founder and CEO of Elektra Health

  6. Alex Taylor and Victoria (Tori) Thain Gioia, cofounders of Perelel

  7. Alexandra Fine, cofounder and CEO of Dame

  8. Alice Pelton, founder at The Lowdown

  9. Alice Zheng, Principal at RH Capital

  10. Alicia Chong Rodriguez, founder and CEO of Bloomer Tech

  11. Alyssa Atkins, founder and CEO of Lilia

  12. Amina Sugimoto, DrPh, co-founder and CEO of fermata, Inc.

  13. Amira Ghouaibi, Global Women’s Health Lead at World Economic Forum

  14. Amy Beckley, founder and CEO of Proov

  15. Amy Fan, Cofounder, President & Chief Product Officer at Twentyeight Health

  16. Amy Thomson, founder and CEO of Moody Month

  17. Andrea Berchowitz, co-founder of Vira Health 

  18. Andrea Oliver Garcia, co-founder and CEO of Emjoy

  19. Andrea Zitna, Partner at Speedinvest

  20. Angela Pine, founder of 10zyme

  21. Anke Sinnigen, founder of wexxeljahre

  22. Ann Garnier, founder and CEO at Lisa Health

  23. Anna Maria Olziersky, Clinical Development Manager - Women's health at Roche Diagnostics International

  24. Anna Lee, co-founder and Head of Engineering at Lioness

  25. Anne Marie Jukic, Principal Investigator at National Institute of Environmental Health Sciences

  26. Aoife McGrath, Senior Conference Producer Women’s Health and FemTech, at Kisaco Research

  27. Araxie Boyadjian, co-founder of LVNDR Health

  28. Ariadna Masó, founder and CEO of Sanno

  29. Arianna Radji Lee, founder of Pachamama

  30. Ashley Duqué Kienzle, founder and CEO of Almma Health

  31. Beatrice Chemla, co-founder and CEO of Imma Health

  32. Bethany Corbin, FemTech, Healthcare Innovation & Privacy Attorney at NixonGwiltLaw

  33. Briehan Burke, Partner at Keen Venture Partners

  34. Brittany Barreto, PhD, co-founder and Executive Director of FemTech Focus

  35. Bryony Cole, founder of Sextech School

  36. Carina Kohli, founder and CEO of Humm Care

  37. Carli Sapir, Founding Partner at Amboy Street Ventures

  38. Carolyn Witte and Felicity Yost, co-founders of Tia 

  39. Carrie SiuButt, CEO and Board Member at SimpleHealth

  40. Cathy Friedman, Executive Venture Paertner at GV

  41. Celia Pool, co-founder and co-CEO of Dame

  42. Chantelle Bell, co-founder of Syrona Health

  43. Charlotte Guzzo, co-founder and COO of Sano Genetics

  44. Cherly Sew Hoy, founder and CEO Tiny Health

  45. Cindy Gallop, founder and CEO MakeLoveNotPorn

  46. Claire Coder, founder and CEO of Aunt Flow

  47. Colette Courtion, founder and CEO of Joylux

  48. Colleen O'Hare, Global Marketing Director, Women’s Health Portfolio at J&J

  49. Cristina Ljungberg and Wendy Anderson, co-founders of The Case for Her

  50. Crystal Adensanya, founder and CEO of Kiira Health

  51. Crystal Etienne, founder of Ruby Love

  52. Dalya Gartzman, co-founder and CEO of sheKnows

  53. Daniella Gilboa, co-founder and CEO of AIVF

  54. Daniella Perri, founder and CEO of Yoppie

  55. Daphne Chen, co-CEO and co-founder of TBD Health

  56. Dearbhail Ormond, founder and CEO of Frendo

  57. Delphine O’Rourke, Partner at Goodwin, Women’s Health Industry Expert

  58. Denise Pines, co-founder and CEO of Tea Botanics, Osteopathic Medical Board of California

  59. Dina Radenkovic, co-founder and CEO at Gameto

  60. Dominnique Karetsos, founder and CEO Healthy Pleasure Group

  61. Dr Bola Owolabi MB BS DFFP MRCGP MSc, Director of Health Inequalities at NHS England and NHS Improvement

  62. Dr Elina Berglund, co-founder and CEO of Natural Cycles

  63. Dr Elizabeth Garner, Chief Science Officer, US at Ferring Pharmaceuticals

  64. Dr Emilia Molimpakis, co-founder and CEO of Thymia

  65. Dr Lyndsey Harper, founder and CEO of Rosy

  66. Dr Michelle Perugini, co-founder and CEO of Presagen

  67. Dr Mridula Pore, co-founder and co-CEO of Peppy

  68. Dr Mylene Yao, co-founder and CEO of Univfy

  69. Dr Olivia Ahn, co-founder and CEO of Planera

  70. Dr Samantha Wild, Women’s Health Clinical Lead and GP at Bupa

  71. Dr. Golnoush Golshirazi, founder and CEO of ScreenMe

  72. Dr. Juliet M. Nevins, Medical Director, CVS Health

  73. Dr. Lindsay Balfour, PhD, Assistant Professor at Coventry University

  74. Elizabeth Gazda, CEO of Embr Labs

  75. Emanuela Kufel, co-founder of Prosoma

  76. Emma Amoscato, founder and CEO of Smile App

  77. Eugene Zhiharev, founder and CEO of amma pregnancy tracker

  78. Eva Galant, founder and CEO of Hashiona

  79. Eydis Lima, founder of Curiva

  80. Fahti Khosrowshahi, founder and CEO of Ceek Women’s Health

  81. Frances Tang, founder and CEO of Awkward Essentials

  82. Gervase Fay, co-founder and Commercial Director at Health & Her

  83. Gila Tolub, Partner at McKinsey & Company

  84. Gina (Wright) Bartasi, founder and Chair at Kindbody

  85. Giovanna Forte, CEO of Forte Medical 

  86. Glenise Moore, founder of SkiiMooTech

  87. Gloria Kolb, co-founder and CEO of Elidah

  88. Gloria Lau, CEO at Alpha Medical

  89. Gwendolyn Floyd, cofounder and CEO of Wile

  90. Halle Tecco, MPH, MBA, Co-Founder, Chair, and Interim CMO at Cofertility

  91. Hana Janebdar, founder and CEO of Juno Bio

  92. Hannah Samano, founder and CEO of Unfabled

  93. Heather Bowerman, founder and CEO of DotLab

  94. Heli Kurjanen, founder and CEO of Lunette

  95. Ida Tin, co-founder and Chairwoman at Clue

  96. Jana Rosenow, Vice President, Global Brand Lead, Women’s Health at Bayer

  97. Jennifer Jones-McMeans, Ph.D., Divisional Vice President of Global Clinical Affairs at Abbott’s vascular business

  98. Jill Angelo, founder and CEO of Gennev

  99. Jingjin Liu, founder and CEO of ZaZaZu 

  100. Jo Living and Abi (Childs) Hannah, co-founders of Aura Fertility

  101. Joanna Strober, co-founder of Midi Health

  102. Johanna Rief, Global Director of Public Relations & Head of Sexual Empowerment at Lovehoney Group

  103. Julien Penders, co-founder and COO at Bloomlife

  104. Karina Vazirova and Katia Lang, co-founders of FemTech Lab

  105. Karolina Lofqvist, founder and CEO of Hormona

  106. Kate Brown, MS, Health Innovation Leader at Mercer

  107. Kate Marchio, Director of Medical Business Development at Sagentia Innovation

  108. Kate Torgersen, founder and CEO Milk Stork

  109. Kate Ryder, founder and CEO of Maven

  110. Kathryn Godburn Schubert, President and CEO at Society for Women's Health Research

  111. Kathryn Levy, founder of Prima Women’s Health

  112. Keren Leshem, CEO of OCON Healthcare

  113. Kim Palmer, founder of Clementine

  114. Kristen Tribby, Head of Global Marketing and Education at Fun Factory

  115. Kristina Cahojova, founder and CEO of Kegg

  116. Kristina Johnson, Account Development Manager of FemTech & Beauty at Hologenix

  117. Kristy Chong, founder and CEO of Modibodi

  118. Lan Zuo Gillet, Deputy Managing Director at EPFL Innovation Park

  119. Laura Chambers, Chief Executive Officer of Willow Innovations

  120. Laura McGrath, founder and CEO of Lola & Lykke

  121. Laura Yecies, CEO and Board Member of Bone Health Technologies

  122. Linda Greub, Managing Partner at Avestria Ventures

  123. Lindsay Davis, co-founder of FemTech Association of Asia

  124. Lisa Krapinger-Rüther, co-CEO of breathe ilo

  125. Liz Meyerdirk, CEO of Favor

  126. Lucy Lettice and Claire Lettice, co-founders of &sisters

  127. Lulu Ge, founder and CEO of Elix

  128. Lydia Zeller, CEO of Flyte

  129. Margaret Zablocka, founder and CEO of Onoco

  130. Maria Alvarez de Sotomayor Vergara, Venture Architect at Essity Ventures

  131. Maria Velissaris, Founding and Managing Partner at SteelSky Ventures

  132. Marina Todorova, Director, Pharmacovigilance and Medical Information at Theramex

  133. Martha Silcott, founder of FabLittleBag

  134. Mary Fenske, CEO of Posture Wings

  135. Mary-Ann Etiebet, MD, AVP, Health Equity and Lead at Merck for Mothers

  136. Maryon Stewart, CEO of Femmar 

  137. Melanie Cristol, founder and CEO of Lorals

  138. Melissa Kramer, founder and CEO of Live UTI Free

  139. Melynda Barnes, MD, Chief Medical Officer at Ro

  140. Merle Hall, CEO of Kinneir Dufort

  141. Mia Funt, co-founder and President of ByHeart

  142. Milena Bacalja Perianes, co-founder and Managing Director of Madami

  143. Morenike Fajemisin, founder and CEO of Whispa Health

  144. Neta Gotlieb, Lead Clinical Research Scientist at Oura

  145. Nicole Sandford, President, CEO and Board Member at Aspira Women’s Health

  146. Niharika Hariharan, founder of Melloh Wellness

  147. Nikki Michelsen and Leah Remfry-Peploe, co-founders of Ohne

  148. Nikolina Lauc, co-founder and CEO GlycanAge

  149. Noga Sapir, founder and CEO of Reflect Innovation

  150. Oriana Papin-Zoghbi, co-founder and CEO of AOA Dx Inc.

  151. Pamela Miles, founder of Apothercare

  152. Paula Newell, founder and CEO of AVeta Medical

  153. Peggy Maguire, Director general at European Institute of Women's Health

  154. Peony Li, founder and CEO of Jude

  155. Petronela Sandaluche, founder and CEO of CorDiFio Health

  156. Professor Dame Lesley Regan, Women’s Health Ambassador for England

  157. Rachel Braun Scherl, Chief Development Officer at Pulse and co-host of Business of the V

  158. Rebecca Sternberg, Co-founder of Aquafit Intimate

  159. Reenita Das, Partner at Frost & Sullivan 

  160. Ridhi Tariyal, co-founder and CEO of NextGen Jane

  161. Robert Stal, founder and CEO of FERTI·LILY

  162. Roopan Gill, co-founder and Executive Director of Vitala Global Foundation

  163. Roya Pakzad, founder and CEO of Feminade

  164. Ruby Raut, founder and CEO of Wuka Wear

  165. Sabrina Martucci Johnson, President and CEO of Daré Bioscience

  166. Samantha Simister and Heather Jackon, co-founders of GenM

  167. Sandy Lindsey, Head of Women’s Health - UK, Northern Europe & Israel, Organon

  168. Sapna Rao, Consumer Health Strategy at Philips

  169. Sara Campin, founder of The Nourish App

  170. Sara Kemppainen, Founder in Residence at Fifty Years

  171. Sarah Dillingham, founder of Grace & Able

  172. Sarah McCollum Dorsett, Chief Executive Officer of Nanit

  173. Sarah Kellogg Neff, CEO of The Lactation Network

  174. Sarah Proehl, MD, Director, Clinical Development at Myovant Sciences

  175. Sarah Reynolds, Anu Sharma, Talia Borgo, co-founders of Millie

  176. Sascha Mayer, President and co-founder of Mamava

  177. Saya Nagori, MD, founder of  FemHealth

  178. Shardi Nahavandi, founder and CEO of Tuune

  179. Shashwata Narain, co-founder and CEO of Veera health

  180. Shavini Fernando, founder, and CEO of OxiWear

  181. Shivaani Phillips, Global Category Lead for Women’s Health at HRA Pharma

  182. Simona Fiore, Chief Medical Officer at Viramal

  183. Sophia Yen, MD, MPH, co-founder and CEO of Pandia Health

  184. Sophie Smith, founder and CEO of Nabta Health

  185. Stasa Stankovic, University of Cambridge human reproductive geneticist

  186. Stephanie Grace Schull, PhD, founder and CEO of Kegelbell

  187. Susan Solinsky, co-founder and Chief Growth Officer at  Ellipsis Health

  188. Susan Stover, Marketing Lead at Hyivy Health, Advisory Board Member FemTech Canada and FemTech India

  189. Sylvia Kang, cofounder and CEO of Mira

  190. Tamara Kokaz, Head of Pharmacovigilance & Medical Information at Consilient Health

  191. Tami Wahl, Government Affairs, Policy & Regulatory Advisor, Legislative Counsel

  192. Tammy Sun, founder and CEO at Carrot Fertility

  193. Tania Boler, founder and CEO of Elvie

  194. Tania Small, MD, Vice President, Global Medical Oncology Head and Head of R&D Inclusion Diversity Council at GSK

  195. Terry Weber, CEO of Biote

  196. Tess Cosad, co-founder and CEO of Bea fertility

  197. Tracy MacNeal, President and CEO at Materna Medical

  198. Valentina Milanova, founder and CPO of Daye

  199. Whitney Geller and Yasemin Emory, co-founders of Jems

  200. Wolfgang Hackl, founder and CEO of OncoGenomX


WOMEN OF WEARABLES team - Anja Streicher, CMO and Marija Butkovic, founder and CEO

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