Let
your
music
be
heard
in
Brazil
About

HQ Music is a Brazilian music marketing and artist solutions agency. Our main purpose is to let our client’s music be heard by creating strategies to broaden their audience.

Since 2019, we’ve been offering solutions such as full PR, promo, client imaging, social media strategy, career management, partnership outreach & fan experiences, combined in personalized, creative and impactful ways to match artist’s needs and achieve their objectives.

We help build careers that resonate in Brazil and, now, also LatAm. HQ Music is a proud female led company, with two of the most experienced Brazilian professionals in International Marketing.

Marcella Micelli is a creative professional and entrepreneur. She founded HQ in 2019 after working for major companies in the entertainment industry, such as Universal Music and the joint venture NBC/Globosat – most specifically in the areas of international music marketing and cable TV programming -, but also independent agencies and media outlets. As the Head for Marketing/A&R initiatives, she has over 10 years of music business expertise and oversees all artistic, PR/promo activities.

With more than 20 years in the music industry, Danielle Lage dedicated 13 of those to International Marketing. With experience in both local independent and multinational labels such as UMG and BMG, she joins HQ as a partner to handle Business Development and work on the company expansion, always providing the best service.

See our clients | projects
Clients | Projects
BMG

BMG

The Orchard

The Orchard

Third Man Records

Third Man Records

Sony Music

Sony Music

Warner Chappell Music

Warner Chappell Music

ADA

ADA

Virgin Music Group

Virgin Music Group

Because

Because

EMPIRE

EMPIRE

Mass Appeal

Mass Appeal

AWAL

AWAL

JYP Entertainment

JYP Entertainment

Fallen Sparks Records

Fallen Sparks Records

V2 Records

V2 Records

Red Bull Records

Red Bull Records

Brownswood Recordings

Brownswood Recordings

Smash the House

Smash the House

Unity Group

Unity Group

Elevation Music Records

Elevation Music Records

ROQ 'N Rolla Music

ROQ 'N Rolla Music

Ninja Tune

Ninja Tune

Garena

Garena

Pretenders

Pretenders

Kylie Minogue

Kylie Minogue

Jack White

Jack White

Duran Duran

Duran Duran

Bryan Adams

Bryan Adams

Mick Fleetwood

Mick Fleetwood

Garbage

Garbage

Lenny Kravitz

Lenny Kravitz

Jennifer Lopez

Jennifer Lopez

Slash feat. Myles Kennedy and The Conspirators

Slash feat. Myles Kennedy and The Conspirators

Santana

Santana

Daniel Johns

Daniel Johns

Louis Tomlinson

Louis Tomlinson

Rita Ora

Rita Ora

Jason Mraz

Jason Mraz

Caroline Polachek

Caroline Polachek

Gabrielle Aplin

Gabrielle Aplin

Freya Ridings

Freya Ridings

Laufey

Laufey

Yussef Dayes

Yussef Dayes

Jorja Smith

Jorja Smith

Dope Lemon

Dope Lemon

NAS

NAS

Run The Jewels

Run The Jewels

J.Y. Park

J.Y. Park

CL

CL

Monsta X

Monsta X

DPR IAN

DPR IAN

Free Fire

Free Fire

Awich

Awich

Jay Wheeler

Jay Wheeler

Nickelback

Nickelback

Journey

Journey

Cheap Trick

Cheap Trick

ZZ Top

ZZ Top

Mötley Crüe

Mötley Crüe

Yusuf/Cat Stevens

Yusuf/Cat Stevens

Morrissey

Morrissey

Pixies

Pixies

Kaiser Chiefs

Kaiser Chiefs

Sum 41

Sum 41

AWOLNATION

AWOLNATION

The Used

The Used

McFly

McFly

Big Time Rush

Big Time Rush

ANGEL22

ANGEL22

5 Seconds Of Summer

5 Seconds Of Summer

Fresno

Fresno

Tyga

Tyga

Fireboy DML

Fireboy DML

Skepta

Skepta

KSI

KSI

Vedo

Vedo

Key Glock

Key Glock

Money Man

Money Man

C-Kan

C-Kan

D Smoke

D Smoke

PJ Morton

PJ Morton

Chet Faker

Chet Faker

Tink

Tink

Kizz Daniel

Kizz Daniel

Jam & Lewis

Jam & Lewis

Joss Stone

Joss Stone

Dimitri Vegas & Like Mike

Dimitri Vegas & Like Mike

Dimitri Vegas

Dimitri Vegas

TSHA

TSHA

Kokoroko

Kokoroko

Spiritbox

Spiritbox

Mothica

Mothica

Loveless

Loveless

Diane Warren

Diane Warren

Chrissie Hynde

Chrissie Hynde

Karen Jonz

Karen Jonz

The Aces

The Aces

Bush

Bush

Joalin

Joalin

NJOMZA

NJOMZA

LP

LP

Natalie Imbruglia

Natalie Imbruglia

RY X

RY X

The Driver Era

The Driver Era

Betty Who

Betty Who

Adi Oasis

Adi Oasis

HRVY

HRVY

Tai Verdes

Tai Verdes

MAX

MAX

Godsmack

Godsmack

Hollywood Undead

Hollywood Undead

Beartooth

Beartooth

IRONTOM

IRONTOM

Chase Atlantic

Chase Atlantic

Guerra

Guerra

Matisyahu

Matisyahu

Dance Gavin Dance

Dance Gavin Dance

Jelly Roll

Jelly Roll

Soft Cell

Soft Cell

July Talk

July Talk

Buena Vista Social Club

Buena Vista Social Club

Counting Crows

Counting Crows

CeeLo Green

CeeLo Green

Jason Aldean

Jason Aldean

Chromeo

Chromeo

Resa Saffa Park

Resa Saffa Park

Bollebof

Bollebof

Illusionize

Illusionize

MAK LONDON

MAK LONDON

MARIANNA

MARIANNA

Thalia Abdon

Thalia Abdon

Nahoum

Nahoum

Daymé Arocena

Daymé Arocena

Mali

Mali

Oscar Anton

Oscar Anton

Kristen Mather de Andrade

Kristen Mather de Andrade

Conkarah

Conkarah

MATTEUS

MATTEUS

Liboo

Liboo

Roberta Sá

Roberta Sá

Cortesia da Casa

Cortesia da Casa

Dudu Nobre

Dudu Nobre

Júlia Ribeiro

Júlia Ribeiro

Get in touch
Contact

If you’re an emerging or well-established artist, independent or signed to a major record company; a producer, an artist manager or a record label owner/executive and want our help to market your project in Brazil, send an e-mail to [email protected] and let’s talk!

BMG
BMG
The Orchard
The Orchard
Third Man Records
Third Man Records
Sony Music
Sony Music

Sony Music

Warner Chappell Music
Warner Chappell Music
ADA
ADA
Virgin Music Group
Virgin Music Group
Because
Because
EMPIRE
EMPIRE
Mass Appeal
Mass Appeal
AWAL
AWAL
JYP Entertainment
JYP Entertainment
Fallen Sparks Records
Fallen Sparks Records
V2 Records
V2 Records
Red Bull Records
Red Bull Records
Brownswood Recordings
Brownswood Recordings
Smash the House
Smash the House
Unity Group
Unity Group
Elevation Music Records
Elevation Music Records
ROQ 'N Rolla Music
ROQ 'N Rolla Music
Ninja Tune
Ninja Tune

Ninja Tune

Garena
Garena
Pretenders
Pretenders

"Hate for Sale" (2020)

Kylie Minogue
Kylie Minogue

"Disco" (2021) / "Disco: Guest List Edition" (2021) / "Tension" (2023)

Jack White
Jack White

"Fear of the Dawn" (2022) / "Entering Heaven Alive" (2022)

Duran Duran
Duran Duran

"Future Past" (2021)

Bryan Adams
Bryan Adams

"So Happy It Hurts" (2021)

Mick Fleetwood
Mick Fleetwood

"Fleetwood & Friends Celebrate The Music Of Peter Green and The Early Years Of Fleetwood Mac" (2021)

Garbage
Garbage

"No Gods, no Masters" (2021)

Lenny Kravitz
Lenny Kravitz

"TK421" (2023)

Jennifer Lopez
Jennifer Lopez

"This Is Me... Now" (2024)

Slash feat. Myles Kennedy and The Conspirators
Slash feat. Myles Kennedy and The Conspirators

"4" (2022)

Santana
Santana

"Blessings and Miracles" (2021)

Daniel Johns
Daniel Johns

"FutureNever" (2022)

Louis Tomlinson
Louis Tomlinson

"Faith in the Future" (2022) / "All of those Voices" (2023) / "Faith in the Future [Deluxe]" (2023)

Rita Ora
Rita Ora

"You & I" (2023)

Jason Mraz
Jason Mraz

“Mystical Magical Rhythmical Radical Ride” (2023)

Caroline Polachek
Caroline Polachek

"Desire, I Want to Turn Into You" (2023) / "Desire, I Want to Turn Into You: Everasking Edition" (2024)

Gabrielle Aplin
Gabrielle Aplin

"Phosphorescent" (2023)

Freya Ridings
Freya Ridings

"Blood Orange" (2023)

Laufey
Laufey

"Bewitched" (2023)

Yussef Dayes
Yussef Dayes

"Black Classical Music" (2023)

Jorja Smith
Jorja Smith

"falling or flying" (2023)

Dope Lemon
Dope Lemon

"Kimosabè" (2023)

NAS
NAS

"King's Disease II" (2021)

Run The Jewels
Run The Jewels

"RTJ4" (2021)

J.Y. Park
J.Y. Park

"Groove Back" (2022)

CL
CL

"ALPHA" (2021)

Monsta X
Monsta X

"The Dreaming" (2021)

DPR IAN
DPR IAN

"Moodswings in to Order" (2022) / "Dear Insanity..." (2023)

Free Fire
Free Fire

"Legacy" ft. Alok (2023)

Awich
Awich

"The Union" (2023)

Jay Wheeler
Jay Wheeler

"Emociones" (2022) / "Emociones 1.5" (2023) / "TRAPii" (2023)

Nickelback
Nickelback

"Get Rollin'" (2022) / "Get Rollin' [Deluxe]" (2023)

Journey
Journey

"Freedom" (2022)

Cheap Trick
Cheap Trick

"In Another World" (2021)

ZZ Top
ZZ Top

"RAW" (2022)

Mötley Crüe
Mötley Crüe

"Crücial Crüe" (catalogue remasters)

Yusuf/Cat Stevens
Yusuf/Cat Stevens

"King of a Land" (2023)

Morrissey
Morrissey

"I Am Not A Dog On a Chain" (2020)

Pixies
Pixies

"Doggerel" (2022)

Kaiser Chiefs
Kaiser Chiefs

"Kaiser Chiefs' Easy Eighth Album" (2024)

Sum 41
Sum 41

"heaven :x: hell" (2024)

AWOLNATION
AWOLNATION

"Candy Pop" (2023)

The Used
The Used

"Toxic Positivity" (BR Tour 2024)

McFly
McFly

"Young Dumb Thrills" (2020) / "Power to Play" (2023) / "Power to Play" [Deluxe] (2023)

Big Time Rush
Big Time Rush

"Another Life" (2023)

ANGEL22
ANGEL22

"LALALA" (2022) / "Para Ti No" (2022) / "Olvidar" (2023) / "Celosa" (2023) / "Anillo" (2023)

5 Seconds Of Summer
5 Seconds Of Summer

"5SOS5" (2022) / "The Feeling of Falling Upwards" (2023)

Fresno
Fresno

Digital marketing (2021-) / "INVentário" (2021) / "Vou Ter Que Me Virar" (2021) / "VTQMV RMXS" 01 + 02 (2022) / VTQMV [Live] (2023)

Tyga
Tyga

"Freaky Deaky" ft Doja Cat (2022)

Fireboy DML
Fireboy DML

“Peru” [ft Ed Sheeran] (2022), “Peru” [ft 21 Savage & Blxst] (2022), “Peru” [R3HAB remix] (2022) / “Playboy” (2022)

Skepta
Skepta

"All In" (2021)

KSI
KSI

"All Over the Place" (2022)

Vedo
Vedo

"Mood Swings" (2023) / "7" (2023)

Key Glock
Key Glock

"Glockoma 2" (2023)

Money Man
Money Man

"Red Eye" (2023)

C-Kan
C-Kan

"Baúl 2" (2023)

D Smoke
D Smoke

"Wars & Wonders" (2021)

PJ Morton
PJ Morton

"Watch the Sun" (2022)

Chet Faker
Chet Faker

"Hotel Surrender" (2021)

Tink
Tink

"Cater" ft 2 Chainz (2022)

Kizz Daniel
Kizz Daniel

"Cough (Odo)" (2022) / "Maverick" (2023)

Jam & Lewis
Jam & Lewis

"Jam and Lewis Vol 1" (2021)

Joss Stone
Joss Stone

"Walk with Me" (2021)

Dimitri Vegas & Like Mike
Dimitri Vegas & Like Mike

"Fuego" ft. Kim Loaiza (2022) / "She Knows" ft. David Guetta, Afro Bros & Akon (2023)

Dimitri Vegas
Dimitri Vegas

"The Drop" ft. David Guetta, Nicole Scherzinger, Azteck (2022)

TSHA
TSHA

TSHA - "Somebody" (ft. Ellie Goulding & Gregory Porter)

Kokoroko
Kokoroko

"Could We Be More" (2021 / 2022)

Spiritbox
Spiritbox

"Eternal Blue" (2021) / "Rotoscope" (2022) / "The Fear of the Fear" (2023)

Mothica
Mothica

"Nocturnal" (2022) / "Nocturnal [Lofi Beats to Fall Asleep To] (2022) / "Nocturnal [Deluxe]" (2022)

Loveless
Loveless

"Picasso" (2023) / "Addicted" (2024)

Diane Warren
Diane Warren

"The Cave Sessions Vol. 1" (2021)

Chrissie Hynde
Chrissie Hynde

"Standing in The Doorway - Chrissie Hynde sings Bob Dylan" (2021)

Karen Jonz
Karen Jonz

Management & marketing | "Papel de Carta" (2022) / "Papel de Carta [Deluxe]" (2023)

The Aces
The Aces

"I've Loved You for So Long" (2023)

Bush
Bush

"The Art of Survival" (2022) / "The Art of Survival" [Deluxe] (2023)

Joalin
Joalin

EP "I'm the One" (2022) / "Solo" (2023)

NJOMZA
NJOMZA

"STAGES" (2023)

LP
LP

"Heart to Mouth" (2018) / "Love Lines" (2023)

Natalie Imbruglia
Natalie Imbruglia

"Firebird" (2021)

RY X
RY X

"Blood Moon" (2022)

The Driver Era
The Driver Era

"Girlfriend" (2021)

Betty Who
Betty Who

"BIG!" (2022)

Adi Oasis
Adi Oasis

"Lotus Glow" (BR Tour 2024)

HRVY
HRVY

"1 Day 2 Nights" (2021) / "Runaway with It" (2021)

Tai Verdes
Tai Verdes

"TV" (2021)

MAX
MAX

"Colour Vision" (2021)

Godsmack
Godsmack

"Lighting Up the Sky" (2023)

Hollywood Undead
Hollywood Undead

"Hotel Kalifornia" (2022)

Beartooth
Beartooth

"The Surface" (2023)

IRONTOM
IRONTOM

"GEL pt. 1" (2023 BR tour)

Chase Atlantic
Chase Atlantic

"Beauty in Death (Deluxe Edition)" (2023 BR tour)

Guerra
Guerra

"NUMATOFUTURO" (2024)

Matisyahu
Matisyahu

"Matisyahu" (2022)

Dance Gavin Dance
Dance Gavin Dance

"Jackpot Juicer" (2022)

Jelly Roll
Jelly Roll

"She" / "Sons of a Sinner" (2023)

Soft Cell
Soft Cell

"Happiness Not Included" (2022)

July Talk
July Talk

"Pray For It" (2020)

Buena Vista Social Club
Buena Vista Social Club

"Buena Vista Social Club 25th Anniversary" (2021)

Counting Crows
Counting Crows

"Butter Miracle, Suite One" (2021)

CeeLo Green
CeeLo Green

"CeeLo Green is... Thomas Callaway" (2020)

Jason Aldean
Jason Aldean

"Bonnaroo Farm [Livestream]" (2021)

Chromeo
Chromeo

“Stay in Bed (And Do Nothing)” ft Tropkillaz (2021)

Resa Saffa Park
Resa Saffa Park

"Spaces" (2022)

Bollebof
Bollebof

"Push" (2021) / "Bom" (2021)

Illusionize
Illusionize

"Innina Tora" (2022) / "Control" (2022)

MAK LONDON
MAK LONDON

"Empress" (2021) / "Cut Ya Clean" (2021) / "Hateboy" (2021)

MARIANNA
MARIANNA

"Deixa Ir" (2022) / "A Culpa É Sua" (2022) / "Não Posso Te Esperar" (2023) / "Por Uma Noite Só" (2024)

Thalia Abdon
Thalia Abdon

"Água" (2024)

Nahoum
Nahoum

Marketing consulting

Daymé Arocena
Daymé Arocena

"Dançar e Voar" (2022)

Mali
Mali

"Caution to the Wind" (2021)

Oscar Anton
Oscar Anton

"postcard from Rio" (2023)

Kristen Mather de Andrade
Kristen Mather de Andrade

"Clarão" (2021)

Conkarah
Conkarah

“Banana” (2020) / "Destination Unknown" (2022)

MATTEUS
MATTEUS

"gosto de ser sozinho" (2022) / "Te Dar (Amor)" ft Aretuza Lovi (2022)

Liboo
Liboo

Digital Marketing and Press (2020-2021)

Roberta Sá
Roberta Sá

Digital Marketing (2020)

Cortesia da Casa
Cortesia da Casa

Digital Marketing (2020-2021)

Dudu Nobre
Dudu Nobre

Digital Marketing (2020-2021)

Júlia Ribeiro
Júlia Ribeiro

Digital Marketing (2021)