245 episodes

fitSpot Guru is your weekly guide to mastering fitDEGREE! Each week our team will take on topics related to our software provided by our clients or our internal team. The goal is to leave the episode with a greater understanding of fitDEGREE and how it can be used to optimize your business! Got a question or a suggestion? Email us at support@fitdegree.com!

fitSpot Guru fitDEGREE

    • Business
    • 5.0 • 19 Ratings

fitSpot Guru is your weekly guide to mastering fitDEGREE! Each week our team will take on topics related to our software provided by our clients or our internal team. The goal is to leave the episode with a greater understanding of fitDEGREE and how it can be used to optimize your business! Got a question or a suggestion? Email us at support@fitdegree.com!

    Episode 241: Using Spot Booking to Enhance the Client Experience, Social Connections (and More)

    Episode 241: Using Spot Booking to Enhance the Client Experience, Social Connections (and More)

    What We Cover In This Episode:
    A look at a supportive, adaptable and appealing new yoga mat [0:56]
    How clients can use the spot booking feature to select the equipment they want to use, where they want to sit, and more  [4:28]
    Some the ways it allows you to get detailed on how to visually represent the room to your booking clients [5:18]
    More on the social aspect of spot booking [6:06]
    What we’re doing with the ongoing development on the spot booking feature in fitDEGREE [7:20]
    How fitDEGREE sets itself apart from other softwares that are offering spot booking [9:34]
    Best practices for implementing spot booking in the smoothest way possible for everyone involved  [11:34]
    Tips for increasing retention and engagement using spot booking [15:50]
    Actionable steps that you can take today to maximize the spot booking feature [16:52]
    What to know about our new early access feature [19:58]
    The importance of the key item’s icons [23:00]


    Quotes:
    “Clients have preferences on the piece of equipment that they use and where that equipment is located. Sometimes they follow a specific bike around the studio or a specific Pilates reformer around the studio, or sometimes they just like to be in the front row ori in the back row.” [Nick, 4:54]
    “We already had this feature where clients could see what classes their friends are signed up for, but now they can actually see where their friends are sitting. So if they were to look at a map, they’ll see the instructor’s face where they’ll be, they’ll see spots that are taken by people that are not their friends, and they’ll see spots that are taken by their friends ” [Nick, 6:12]
    “From the community aspect, it really amplifies the friends feature that we have and gives the friend connections more ammunition than it had before.” [Nick, 16:39]
    LINKS: 
    Stakt
    Yoga on the Vine
    Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 
    Learn More About Our Partners & Get Exclusive Offers
    Visit the fitDEGREE Knowledge Base
    Send Megan Your Playlist or Discuss the Podcast Here!
    fitDEGREE’s Business Portal
    https://calendly.com/fitdegree/support 
    support@fitDEGREE.com
    https://www.instagram.com/fitdegree/
    ​​https://www.instagram.com/fitspot_guru/ 
    https://www.fitdegree.com/blog 
    https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q
     

    • 24 min
    Episode 240: Disclaimers and Waivers – Focusing on Brick and Mortar Businesses with a Nod to the Virtual World featuring Lisa Fraley

    Episode 240: Disclaimers and Waivers – Focusing on Brick and Mortar Businesses with a Nod to the Virtual World featuring Lisa Fraley

    What We Cover In This Episode:
    Lisa’s journey to become a lawyer and also a fitness instruction, plus the way she combines these two passions [1:34]
    What the role of certifications will be in terms of legal protection for the studio [8:42]
    The important aspects of disclaimers and waivers that you need to be aware of [10:14]
    Some of the reasons why insurance is so important and how it compliments the waivers that are being used [16:24] 
    How being the right business entity will help protect you from potential liability [20:53]
    Lisa’s final thoughts on disclaimers, waivers and protecting you and your business [27:27]


    Quotes:  
    “Sometimes it depends on the type of fitness instruction that you’re doing, but you want to make sure that your event waiver or your liability waiver is covering multiple approaches.” [Lisa, 10:22] 
    “Legal documents are not meant to be short and sweet, because first of all, they could be lacking key points, and second of all, anything that you saw in law has to be spelled out.” [Lisa, 16:23]
    “Something could still go wrong. If something goes wrong, then you want to have insurance on the back end, just like you do for your house, your car, your health and other things in your life.” [Lisa, 19:23] 

     
    LINKS: 
    Receive 25% off of all Lisa’s DIY Legal Templates & Starter Kits using coupon code FITDEGREE
    Lisa’s Website, Facebook & Instagram
    Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 
    Learn More About Our Partners & Get Exclusive Offers
    Visit the fitDEGREE Knowledge Base
    Send Megan Your Playlist or Discuss the Podcast Here!
    fitDEGREE’s Business Portal
    https://calendly.com/fitdegree/support 
    support@fitDEGREE.com
    https://www.instagram.com/fitdegree/
    ​​https://www.instagram.com/fitspot_guru/ 
    https://www.fitdegree.com/blog 
    https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q

    • 30 min
    Episode 239: Catch the Eye, Win the Heart: How Fitness Studios Can Master the Marketing and Sales Duo

    Episode 239: Catch the Eye, Win the Heart: How Fitness Studios Can Master the Marketing and Sales Duo

    What We Cover In This Episode:
    News with Nick and some somber news about current happiness levels in the United States [0:40]
    The main purpose of sales compared to that of marketing [6:35]
    Specific questions you need to be asking yourself as you consider the different roles of your sales and marketing departments and personnel [7:49] 
    Which types of activities sales focuses on versus marketing [12:13]
    What can happen when a good salesperson can feels more like an “accountability buddy” for your clients [18:14]
    Quick wins for the link using share links and early access tags [20:51]
    Our weekly challenge and four actions you can take with your sales and marketing [22:23] 
     
    Quotes:
    “Are you getting more followers? Are you getting more engagement? Are you getting more visits to your website? Are you getting new clientele in the door? Sales can be held very accountable to, based on the people that came in the door, what happened?” [Nick, 7:49] 
    “[For] everyone that buys an intro offer at your studio, when they come in and you start understanding their needs, [ask] if this is someone your studio was meant to serve. If so, you better get them to convert.” [Nick, 10:51] 
    “In my mind as someone who’s been a consumer of boutique fitness for a long time, a good salesperson feels like an accountability buddy. They’re not calling you and instantly trying to make the sale or convert you.” [Megan, 18:14]
     
    LINKS: 
    Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 

    US Happiness Levels Hit New Lows (Fitt Insider)
    Learn More About Our Partners & Get Exclusive Offers
    Visit the fitDEGREE Knowledge Base
    Send Megan Your Playlist or Discuss the Podcast Here!
    fitDEGREE’s Business Portal
    https://calendly.com/fitdegree/support 
    support@fitDEGREE.com
    https://www.instagram.com/fitdegree/
    ​​https://www.instagram.com/fitspot_guru/ 
    https://www.fitdegree.com/blog 
    https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q
     
     
     

    • 25 min
    Episode 238: Bridging the Gap Between Marketing and First Purchase

    Episode 238: Bridging the Gap Between Marketing and First Purchase

    What We Cover In This Episode: 
    The number one benefit from a marketing perspective that a studio will gain when signing up with LenzVU [1:16]
    How you can enable your automation from Day One with LenzVU [2:48]
    What Afi says is the biggest standout feature for the platform [7:38]
    The ways in which LenzVU’s AI-driven marketing tools cater to the specific needs of studio owners [11:44]
    A closer look at how LenzVU works in tandem with fitDEGREE [14:28]
    The important role that personalized communication plays in moving clients from awareness to purchase [16:32]
    How to use the platform to increase conversions through tools that identify all engagement interactions [19:44]
    Some of the common challenges that fitness studios are facing in converting their leads to customers [22:14]
    A final note on personalizing your AI-automated interactions using LenzVU [24:53]


    Quotes:
    “The benefit of having LenzVu integrated into a great platform like fitDEGREE allows for the studios to have a complete end-to-end understanding of the clients.” [Afi, 15:05]  
    “Having an understanding of what brought them into the studio in the first place and continuing to actually ensure that they are still meeting those objectives is crucial.” [23:30]
    “There is a lot of capability and flexibility that we provide within our platform to allow for the studios to thrive.” [29:09]
     
    LINKS: 
    Get a Free LenzVU Demo
    Learn More About LenzVU & Get Exclusive Offers from our Partners! 
    Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 
    Send Megan Your Playlist or Discuss the Podcast Here!
    fitDEGREE’s Business Portal
    https://calendly.com/fitdegree/support 
    support@fitDEGREE.com
    https://www.instagram.com/fitdegree/
    ​​https://www.instagram.com/fitspot_guru/ 
    https://www.fitdegree.com/blog 
    https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q
     

    • 30 min
    Episode 237: A Deep Dive into the fitDEGREE Summit

    Episode 237: A Deep Dive into the fitDEGREE Summit

    What We Cover In This Episode:
    More expansion news in the industry related to chains delving into the food and beverage game [1:18]
    Who our upcoming in-person summit is targeted to and how it will help them [4:48]
    The themes that we chose to deep dive into while there and what you can expect at the 3-day summit [8:11]
    The way in which it will be more of a cohort and less of a conference [11:30]
    Some of the key topics you’ll be hearing about and receiving actionable strategies on [13:56]
    The opportunities you will have to level up your business with your summit non-negotiables [18:06]
    Atlanta, Georgia - here we come! [21:03]

    Quotes:
    “You can come with a list of questions, because my dream is for you to be able to come prepared, do the homework there, and go home feeling like you are set for success.” [Megan, 11:14]
    “One thing about it being small, is that it has the opportunity to be interactive. It’s not going to be a one-way lecture where I don’t care who is in the audience, I prepared something and that is what we are talking about. It has the opportunity to be interactive where we can hear where you’re at and solve those problems.” [Nick, 18:57]
    “One of my big goals is to make sure that we are not like other summits and conferences, when you're walking in and have no idea what you’re about to encounter. You should be able to walk in with a list of questions, per presenter, that you’re able to get actionable answers to.” [Megan, 20:19]


    LINKS: 
    Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA! 
    Atlanta Evergreen Lakeside Resort
    Episode 235: fitDEGREE Summit 2024: A First Glimpse (and Your Invitation)!
    ClassPass Enters Food & Beverage (Fitt Insider)
    Learn More About Our Partners & Get Exclusive Offers
    Send Megan Your Playlist or Discuss the Podcast Here!
    fitDEGREE’s Business Portal
    https://calendly.com/fitdegree/support 
    support@fitDEGREE.com
    https://www.instagram.com/fitdegree/
    ​​https://www.instagram.com/fitspot_guru/ 
    https://www.fitdegree.com/blog 
     

    • 26 min
    Episode 236: How to deal with noncommittal clients with Afi of LenzVU

    Episode 236: How to deal with noncommittal clients with Afi of LenzVU

    What We Cover In This Episode:
    What inspired Afi to into this space building the LenzVU platform [1:18]
    Some of the game changing features it has to boost your sales and retain clients [3:12]
    How LenzVu helps studios with noncommittal clients by gathering information to build very targeted funnels [5:09]
    The most surprising feedback so far that LenzVu has gotten from its clients [7:09]
    A few of the ways that targeted marketing specifically addresses the challenge of converting noncommittal clients [9:16]
    A look at how LenzVu facilitates their marketing engines [15:05]
    What to understand about data and success rates [22:04]


    Quotes:
    “LenzVU helps the studios understand what brought them to the studio and also engages them through targeted marketing, which would be more appealing than just [saying], ‘Here are 5 ways to take classes at the studio.” [Afi, 4:05]
    “It's crucial for a studio to grasp specific needs and the decision-making factors of their clients.” [Afi, 10:15]
    “That’s what target marketing is about, engaging clients with information that is aligned with their needs, rather than sending all the information and expecting them to be enticed by a piece of information that satisfies their needs.” [Afi, 12:31]
    “The power that LenzVu brings to the table is that it natively allows for the studios to engage the clients to find out their needs or interests.” [15:15]
     
    LINKS: 
    Get a Free LenzVU Demo
    Afi’s Blog Post, Elevate Your Studio's Revenue By Leveraging The Proven Effectiveness Of Targeted Marketing
    Learn More About LenzVU & Get Exclusive Offers from our Partners! 
    Send Megan Your Playlist or Discuss the Podcast Here!
    fitDEGREE’s Business Portal
    https://calendly.com/fitdegree/support 
    support@fitDEGREE.com
    https://www.instagram.com/fitdegree/
    ​​https://www.instagram.com/fitspot_guru/ 
    https://www.fitdegree.com/blog 
     
     

    • 28 min

Customer Reviews

5.0 out of 5
19 Ratings

19 Ratings

LaurenGFitness ,

So Much Value

The fitSpot Guru podcast shares so much value in every episode. I love how in under 20 minutes I can walk away with a new idea, tip, trick, or just hear a relatable story from a fellow fit pro. If you work in the fitness industry, you should definitely give this podcast a try!

brains&gainz ,

Episode 35

Awesome episode today! Loved the guest and the content. My favorite golden nugget was posting a transformation pic of a client (either from winning a weekly challenge or other event), and others wanting the shoutout too. I think that creates a healthy competitive environment for the clients with a healthy end goal. Thanks for sharing!

DanceBoss ,

Great Job

I am loving this podcast. So much insight, and knowledge shared thank you for contributing to the dance community.

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